How to Generate Code for your MailChimp account

How to Generate Code for your MailChimp account

Many people are using MailChimp® as their preference of newsletter tools for sharing content with their audience. MailChimp® not only has a friendly user interface but it also has the ability to manage and generate code to put on your website so that others can subscribe to your news.

Here are easy step by step instructions on how to generate that code in MailChimp to embed this on your web site for subscribers.

Step one login to your MailChimp Account

You must first create a list to manage your subscribers in this “list”.

You can create the design of your form by going to List > Signup Forms > General forms option and design your form there.

Once this is finished, lets get the embed code that you need for your site.

Step 1 – Go to Lists in the top menu > To the right of the list you created > Click Stats

 

Step 2 > Click Signup forms

Step 3 Click Embedded forms

 

Step 4 has a sub menu of forms > Click these sub menus to select which one you want on your site. Selecting your options gives you a code that you want to use. Copy and paste this code into your web site.

See “Classic” example

See “Super Slim” Example

 

You can always check “enable reCAPTCHA” for more security on your forms and weed out potential spambot signups on your forms. Which we suggest.

Understanding Copyrights, Trademarks, & Patents (And How They Affect Your WordPress Business)

Understanding Copyrights, Trademarks, & Patents (And How They Affect Your WordPress Business)

Copyrights, trademarks, and patents are somewhat complex topics. However, they each can have an effect on the way you run your WordPress site, which makes understanding their basics important.

The good news is you don’t need to hit the law books to figure out how each of these elements impacts you. In this article, we’re going to discuss the difference between copyrights, trademarks, and patents, and how WordPress is licensed. Then, we’ll talk about what elements of your site you need to protect and how to do it. Let’s get to work!

What’s the Difference Between Copyrights, Trademarks, and Patents?

Before we dive into how these elements affect your WordPress site, it’s important to know what their differences are. For now, let’s keep things simple and talk about them one by one:

Copyright. Think of this as proof of ownership over the content you create. For example, if you’re running a WordPress website you can copyright your graphics and content (and we’ll talk more about this later on). On top of proving you’re the owner of your content, copyrights also govern how others can reproduce, imitate, and distribute it.

Trademark. Unlike copyrights, trademarking isn’t about protecting your content, it’s all about your brand. Using this method enables you to claim your website’s name, domain, logo, and any other symbols representing your brand. That way, other people can’t use them to deceive your visitors and customers without breaking the law.

Patents. This type of protection is reserved for unique business processes and technologies. However, you can’t patent a website as a whole (in the vast majority of cases).

Before moving on, let’s talk a bit more about patents. There’s a common misconception that almost any idea can be patented, but it’s not quite true. In fact, it’s likely you won’t be able to obtain a patent for your product unless you can prove it’s unique (and non-obvious).

To put it simply, if you run a simple WordPress website, you probably don’t need to think about patents. That is unless you’re offering a service you can prove is unique and innovative. If you just want to protect your intellectual property, copyrights and patents are the way to go.

See more from Source: Understanding Copyrights, Trademarks, & Patents (And How They Affect Your WordPress Business) | Elegant Themes Blog

How to add a link in WordPress

How to add a link in WordPress

When adding a new link in your WordPress pages or posts, there are a couple of different ways to do this and two things to consider.

Rule of thumb on creating a link in WordPress

Is the link Internal? Is this link going to link to another page or post that you have on your site?

Is the link external? Is the link going to link to another page, article or image OUTSIDE of your site?

These are the basic two questions you have to know to link the best way to add links in your site.

See the screen shot and steps you can take to have the best link structure within your WordPress site.

How to create an INTERNAL LINK:

  1. Highlight the part that you want linked. (#1)
  2. Click on the link icon in the editor (a box should appear with paste or search) (#2)
  3. Since the link is “INTERNAL” then start to type the name of the page or post and it should give you choices for internal pages or posts on your site to link to. Choose the page or post you would like to link. (#3)
  4. Click the “apply arrow” (blue arrow) and you are finished. (#7)

How to create an EXTERNAL LINK:

  1. Highlight the part that you want linked. (#1)
  2. Click on the link icon in the editor (a box should appear with paste or search)(#2)
  3. Click the “settings icon” (gear icon – see #4)
  4. Paste the URL in the URL box (see #5)
  5. Check the “Open link in a new tab” (#6)
  6. Click the blue “Add Link” button at the bottom of the box (which will cause it to close)
  7. Click the “apply” button (blue arrow) and you are finished. (#7)

Adding links is easy in a wordpress site and using the methods above for an external link will keep people on your site for longer periods of time. You want to be able to link to external sites, however you want to keep your audience on your site without leaving to view something somewhere else.

This make sense? 🙂

 

 

 

Some Great Reasons Why You Need a Website

Some Great Reasons Why You Need a Website

Before you shove the idea from your head of why you don’t need a web site, there are many reason why you DO need one. Over the yeas we have had clients who do not even have an email address. They still do business with having a web site.

Have you noticed over the years, our old way of using the yellow pages coming by way of postal service, has dwindled down to almost nothing? Why is this? If you use the internet or not, most of the population today does! Smart phones, tablets, computers, and yes even their head gear and watches connect on the go! Society is always on the go…globally now. How do you stay caught up with the demands of hobbies, businesses, information or sales? A great, smooth running designed web site!

Here are some good reasons why you should consider having a web site:

  • Web Sites Never Sleep
  • Your Top Competitor Has A Website
  • Websites Improve Customer Confidence & Corporate Image
  • Small Businesses Have Higher Revenue
  • Websites Help Establish More Customers
  • Websites Are Not Just Local, They Are Global
  • It is always accessible
  • A website save your time & money

 

 

Web sites just aren’t for business. A great eye pleasing personal one is great too! If you are thinking about a web site, just contact us and we will be more than happy to discuss your ideas and use our canvas to create one for you!

Creating a Facebook Page for Business

Creating a Facebook Page for Business

Simple step by step instructions and features to set up a Facebook™ business page for your business, entertainment or services. This will get you started and show you tools available that you can use for a Facebook™ page for business.

 

Creating a Facebook page – Lets get started!

 

From your personal account click on the drop down arrow in the top blue menu

 

Select “Create a Page”  (see the difference between a PAGE and a GROUP)

 

 

 

 

 

 

 

 

 

 

Select which best describes the category your Facebook page will go into

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Select a sub-category (if prompted) and fill in any information needed to start your page set up

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Follow any steps that you need (each category is different) to continue to set up your page

 

 

 

How to design and use tools in your Facebook business page

 

How to find your page that you created?

 

 

Click on the down arrow in the upper right of the Facebook menu. Select which “page” you want to go to (some people are set as administrators of many pages so if you do not see your page, you would want to select “see more”)

 

You can view messages left on pages managed here too!

 

 

 

 

 

 

 

 

Change your page images by clicking on any of the camera icons on the page.

 

Write something so your audience and followers can see by clicking next you to icon and “write something” You can also publish URLs here to share information that will drive your audience back to your web site for sales and information!

 

 

 

 

 

 

 

 

 

 

 

 

 

 

There are easy to use tools that you can use for your followers

 

 

 

 

 

 

 

 

See the weekly analytics of how your page is doing with viewers! The more you share your page and likes you get, the more you will see these numbers change.

 

 

 

 

 

 

 

 

 

 

See reviews that people leave for your page. Encourage your FB viewers to leave their reviews, though an ultimate guide would have them leave them on your web site for products and services you offer.

 

You can edit any information on your page by viewing icons or edit links to help provide all the best information for your business. The more complete your profile looks…the better! 

 

Use the side menu, add a call to action button for people to use, change your information and category as your business changes.

 

 

 

 

 

 

 

 

 

How to create a FB business URL

 

Many people would like their own URL for Facebook so to create your own, under GENERAL (see image above) > edit – will prompt you to create your own to share on other sites, friends and associates.

 

We hope this was a simple way of explaining how to set up and use your Facebook business page to get your started!

 

If you like easy instructions like this, give us a thumbs up on our Facebook page!

 

 

Learn WordPress and be Independent!

Learn WordPress and be Independent!

Kicking off the month of July after a national recognition of our independence day, we are now offering training for WordPress so that you can to become independent in managing your WordPress site.

Maybe you have thought about a new web site and heard about WordPress or have an existing site and want to learn how to maintain it so that you get the best benefits of having a WordPress site? Thats what we are going to start addressing in a series of workshops.

Look for our upcoming WordPress workshops and sign up as we offer:

Beginners to WordPress – All the ins and outs and updates you should know.

Effective Posts and Why they Matter – Find out effective ways of posting new things on your web site and how to share to social media.

SEO for WordPress – Want better search engine rankings? There are effective tools for WordPress and let us show you important things to vamp up WordPress.

We always believe that our clients should have the ability to know how to manage their site even if they hire someone else to do it. Hopefully we can answer all of your questions (if you have any) after the workshop is complete. We will cover all the basis for understanding your WordPress web site and how it functions.

Our workshops will be located in the East Flat Rock area of North Carolina. We hopefully will like to offer online courses in the near future, but think the relaxing atmosphere will lead to a better learning experience for locals at this time.

Stay tuned for the schedule!

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