List your business on Google

List your business on Google

So you have your business web site now and need to list your business on Google. To boost your search engine recognition, the best practices are:

  • Web site completed (we deal with WordPress web sites)
  • Check settings for search engine crawling site maps (if you do not have one we can help with this)
  • Submit and verify your web site with Google
  • Submit for desktop and mobile standards (we can help with this if your web site doesn’t meet these requirements)
  • Submit information for a business listing in Google. (see that information below)
  • Verify with code given by Google.

Complete, now let’s get started!

 

What does a business listing on Google include?

  • Address to your business location
  • Link to Google Maps and Directions for customers
  • Phone number
  • Hours of operation (and you can change these for holidays etc)
  • Short description of your business
  • Link to your web site (if you don’t have one, contact us for a quote)
  • Ability so someone can send your information to their mobile device
  • Upload of photos about your business
  • Reviews from customers

Get higher rankings when you have a business listing and it is verified through Google.

Coffee Web Design can help you with your Google business listing. We only charge $25 to do this. You must be at a be at the business phone number to complete verification.  If you do not have a business phone number, no problem, here are other ways to verify, but it will take more time. You can schedule an appointment to come by our office located in East Flat Rock, near Hendersonville, NC.

If you have not already had Google crawl your site, we can consult to make sure you have the tools needed for Google to crawl your site. Once you do, then we can submit this to Google to crawl your site and then list it on Google business. This would be at our hourly rate of $45.

Let’s start in 2020 with your business listed on Google! Contact us!

 

How to generate code for your MailChimp newsletter account

How to generate code for your MailChimp newsletter account

Many people are using MailChimp® as their preference of newsletter tools for sharing content with their audience. MailChimp® not only has a friendly user interface but it also has the ability to manage and generate code to put on your website so that others can subscribe to your news.

Here are easy step by step instructions on how to generate the code in MailChimp to embed this on your web site for newsletter subscribers.

Step one login to your MailChimp Account

You must first create a list to manage your subscribers in this “list”.

You can create the design of your form by going to List > Signup Forms > General forms option and design your form there.

mailchimp newsletter step 1

Once this is finished, lets get the embed code that you need for your site.

Step 1 – Go to Lists in the top menu > To the right of the list you created > Click Stats

mailchimp newsletter step 2

 

Step 2 > Click Signup forms

mailchimp newsletter step 3

Step 3 Click Embedded forms

 

mailchimp newsletter step 4

Step 4 has a sub menu of forms > Click these sub menus to select which one you want on your site. Selecting your options gives you a code that you want to use. Copy and paste this code into your web site.

See “Classic” example

mailchimp newsletter step 5

See “Super Slim” Example

mailchimp newsletter step 6

 

You can always check “enable reCAPTCHA” for more security on your forms and weed out potential spambot signups on your forms. Which we suggest.

If you are still having issues setting up your MailChimp® Newsletter, feel free to Contact Us!

 

Understanding Copyrights, Trademarks, & Patents (And How They Affect Your WordPress Business)

Understanding Copyrights, Trademarks, & Patents (And How They Affect Your WordPress Business)

Copyrights, trademarks, and patents are somewhat complex topics. However, they each can have an effect on the way you run your WordPress site, which makes understanding their basics important.

The good news is you don’t need to hit the law books to figure out how each of these elements impacts you. In this article, we’re going to discuss the difference between copyrights, trademarks, and patents, and how WordPress is licensed. Then, we’ll talk about what elements of your site you need to protect and how to do it. Let’s get to work!

What’s the Difference Between Copyrights, Trademarks, and Patents?

Before we dive into how these elements affect your WordPress site, it’s important to know what their differences are. For now, let’s keep things simple and talk about them one by one:

Copyright. Think of this as proof of ownership over the content you create. For example, if you’re running a WordPress website you can copyright your graphics and content (and we’ll talk more about this later on). On top of proving you’re the owner of your content, copyrights also govern how others can reproduce, imitate, and distribute it.

Trademark. Unlike copyrights, trademarking isn’t about protecting your content, it’s all about your brand. Using this method enables you to claim your website’s name, domain, logo, and any other symbols representing your brand. That way, other people can’t use them to deceive your visitors and customers without breaking the law.

Patents. This type of protection is reserved for unique business processes and technologies. However, you can’t patent a website as a whole (in the vast majority of cases).

Before moving on, let’s talk a bit more about patents. There’s a common misconception that almost any idea can be patented, but it’s not quite true. In fact, it’s likely you won’t be able to obtain a patent for your product unless you can prove it’s unique (and non-obvious).

To put it simply, if you run a simple WordPress website, you probably don’t need to think about patents. That is unless you’re offering a service you can prove is unique and innovative. If you just want to protect your intellectual property, copyrights and patents are the way to go.

See more from Source: Understanding Copyrights, Trademarks, & Patents (And How They Affect Your WordPress Business) | Elegant Themes Blog

How to add a link in WordPress

How to add a link in WordPress

When adding a new link in your WordPress pages or posts, there are a couple of different ways to do this and two things to consider.

Rule of thumb on creating a link in WordPress

 

Is the link Internal?
Do you want a link going to another page or post that you have on your site?

 

Is the link external?
Do you want a link going to another page, article or image OUTSIDE of your site?

 

These are the basic two questions you have to know to link the best way to add links in your site.

See the screen shot and steps you can take to have the best link structure within your WordPress site.

How to create an INTERNAL LINK:
  1. Highlight the part that you want linked. (#1)
  2. Click on the link icon in the editor (a box should appear with paste or search) (#2)
  3. Since the link is “INTERNAL” then start to type the name of the page or post and it should give you choices for internal pages or posts on your site to link to. Choose the page or post you would like to link. (#3)
  4. Click the “apply arrow” (blue arrow) and you are finished. (#7)
How to create an EXTERNAL LINK:
  1. Highlight the part that you want linked. (#1)
  2. Click on the link icon in the editor (a box should appear with paste or search)(#2)
  3. Click the “settings icon” (gear icon – see #4)
  4. Paste the URL in the URL box (see #5)
  5. Check the “Open link in a new tab” (#6)
  6. Click the blue “Add Link” button at the bottom of the box (which will cause it to close)
  7. Click the “apply” button (blue arrow) and you are finished. (#7)

Adding links is easy in a WordPress site and using the methods above for an external link will keep people on your site for longer periods of time. You want to be able to link to external sites, however you want to keep your audience on your site without leaving to view something somewhere else.

This make sense? 🙂

If you found this article helpful and would like more like it, take a look at our other Fresh Brews!

Some Great Reasons Why You Need a Website

Some Great Reasons Why You Need a Website

Before you shove the idea from your head of why you don’t need a website, there are many reason why you DO need one. Over the yeas we have had clients who do not even have an email address. They still do business with having a web site.

Have you noticed over the years, our old way of using the yellow pages coming by way of postal service, has dwindled down to almost nothing? Why is this? If you use the internet or not, most of the population today does! Smart phones, tablets, computers, and yes even their head gear and watches connect on the go! Society is always on the go…globally now. How do you stay caught up with the demands of hobbies, businesses, information or sales? A great, smooth running designed web site!

Here are some good reasons why you should consider having a website:

  • Websites Never Sleep
  • Your Top Competitor Has A Website
  • Websites Improve Customer Confidence & Corporate Image
  • Small Businesses Have Higher Revenue
  • Websites Help Establish More Customers
  • Websites Are Not Just Local, They Are Global
  • It is always accessible
  • A website will save your time & money

 

 

Websites are not just for businesses. A great eye pleasing personal one is great too! If you are thinking about a web site, just contact us and we will be more than happy to discuss your ideas and use our canvas to create one for you!

Creating a Facebook Page for Business

Creating a Facebook Page for Business

Simple step by step instructions and features to set up a Facebook™ business page for your business, entertainment or services. This will get you started and show you tools available that you can use for a Facebook™ page for business.

 

Creating a Facebook business page – Lets get started!

 

From your personal account click on the drop down arrow in the top blue menu

 

Select “Create a Page”  (see the difference between a PAGE and a GROUP)

 

Facebook business page step 1

 

 

 

 

 

 

 

 

 

Then Select which best describes the category your Facebook page will go into

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Finally, Select a sub-category (if prompted) and fill in any information needed to start your page set up

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Follow any steps that you need (each category is different) to continue to set up your page

 

 

 

How to design and use tools in your Facebook business page

 

How to find your page that you created?

 

 

Click on the down arrow in the upper right of the Facebook menu. Select which “page” you want to go to (some people are set as administrators of many pages so if you do not see your page, you would want to select “see more”)

 

You can view messages left on pages managed here too!

 

 

 

Facebook business page step 4

 

 

 

 

 

Change your page images by clicking on any of the camera icons on the page.

 

Write something so your audience and followers can see by clicking next you to icon and “write something” You can also publish URLs here to share information that will drive your audience back to your web site for sales and information!

 

 

 

 

 

 

 

 

 

Facebook business page step 5

 

 

 

 

 

There are easy to use tools that you can use for your followers

 

 

 

 

 

Facebook business page step 6

 

 

 

See the weekly analytics of how your page is doing with viewers! The more you share your page and likes you get, the more you will see these numbers change.

 

 

 

 

 

Facebook business page step 7

 

 

 

 

 

See reviews that people leave for your page. Encourage your FB viewers to leave their reviews, though an ultimate guide would have them leave them on your web site for products and services you offer.

 

You can edit any information on your page by viewing icons or edit links to help provide all the best information for your business. The more complete your profile looks…the better! 

 

Use the side menu, add a call to action button for people to use, change your information and category as your business changes.

 

 

 

 

 

 

 

Facebook business page final step

 

 

 

How to create a Facebook business URL

 

Many people would like their own URL for Facebook so to create your own, under GENERAL (see image above) > edit – will prompt you to create your own to share on other sites, friends and associates.

 

We hope this was a simple way of explaining how to set up and use your Facebook business page to get your started!

 

If you like easy instructions like this, give us a thumbs up on our Facebook page!

 

 

Pin It on Pinterest